Full Name
Edward Park
Job Title
Sr. Vice President, Head of Retail, Digital, Allocations, Wholesale Operations (North America)
Company Name
GUESS? Inc.
Speaker Bio
Edward Park leads the North American Retail, Digital and Wholesale teams at the GUESS Los Angeles World Headquarters. In this role, Edward has full accountability of the retail business in North America. He ensures that the customer experience online to offline is seamless by aligning the strategies of all three teams.
Edward has a strong knowledge and understanding of global operations, strategy and brand building with over 15 years of retail experience. Since starting his career at Forever 21 in Los Angeles, Edward has held management and executive roles in the US, Spain, China and Japan. Most recently, Edward was the Mainland China Brand Managing Director for Inditex Group holding for 5 years, working closely with Victor Herrero. He had full P&L ownership of multiple brands and led the commercial growth, store operations, ecommerce business and development of the brands in Mainland China.
Edward has a strong knowledge and understanding of global operations, strategy and brand building with over 15 years of retail experience. Since starting his career at Forever 21 in Los Angeles, Edward has held management and executive roles in the US, Spain, China and Japan. Most recently, Edward was the Mainland China Brand Managing Director for Inditex Group holding for 5 years, working closely with Victor Herrero. He had full P&L ownership of multiple brands and led the commercial growth, store operations, ecommerce business and development of the brands in Mainland China.
