Stacy Bereck is a seasoned leader of high-performing market research teams and is currently managing director, consumer insights & sales effectiveness leading the GfK innovation and trends teams. During her 20-plus years in market research, Bereck has helped clients from a variety of industries innovate successfully, adapt to evolving consumer lifestyles and needs and create healthy and durable brands. Bereck holds an MS degree in communications, with a specialty in survey research and public opinion, from Cornell University and an AB in political science from Brown University.