The Three Kings - Focusing on What's Most Important
 
Wednesday, March 14, 8:45 AM - 9:15 AM
 
Art Sebastian, VP, Digital Shopping & E-Commerce, Meijer

Change is constant in our world. Technology capabilities, artificial intelligence and new service offerings have added to the speed of change. New experiences are raising the bar and disruptive business models are transforming entire industries.

Meijer has been a consistent leader in the space of digital shopping and innovation by focusing on what’s most important: customers, convenience and content – the “three kings.” Hear how the “three kings” are shaping Meijer's go-to-market strategy by keeping these fundamental tenets front and center:

  • Superior and seamless customer experiences, whether shopping at one of the more than 230 brick-and-mortar locations or through the retailer’s digital and e-commerce enhancements.
  • Convenience, including making shopping easier through curbside pickup or home delivery along with helping save customers time by offering express checkout and a wide variety of in-store services.
  • Content, as curating content for customers adds value to their shopping experience; Meijer works with numerous brands to providehealth attributes, recipes, custom coupons, and more.
View the entire agenda here
 
Speaker Bio:
 
Art Sebastian, VP, Digital Shopping & E-Commerce, Meijer
Art Sebastian is head of digital shopping and e-commerce at Meijer. He and his team are responsible for understanding consumers and providing them with innovative ways to shop Meijer across the e-commerce and digital landscape. Prior to joining Meijer, Sebastian was vice president, category leadership and shopper insights at Kraft Foods. He has more than 20 years of experience across retail, analytics consulting and consumer packaged goods. Sebastian is an active member of the Western Michigan University Food Marketing Advisory Board.