"Sales is simple: help customers succeed and everything will fall into place” is Greg Morton’s mantra. As Label Insight’s SVP of Sales, Morton is responsible for the strategy and direction of Label Insight’s sales organization and customer-facing functions. He is relentlessly focused on understanding Label Insight’s customers, and through his example of integrity and commitment inspires the field team to openly exchangeing ideas. Prior to joining Label Insight, Morton spent three years managing sales at Ensighten, a leading martech SaaS customer data platform. In addition, he held senior leadership positions at Acxiom, managing their CPG, pharma and retail industries, and at BearingPoint. He began his career acquiring a patent and driving growth at an Internet startup. Morton holds an MBA specializing in marketing and e-commerce from DePaul University.