Keynote Session
Keynote Session: Collaborating on the Future of Packaging: From Linear to Circular
Date & Time
Friday, May 17, 2019, 8:15 AM - 8:45 AM
Tom Szaky, recycling expert, visionary and author, sets out to do the impossible - eliminate all waste. With a startling seventy-nine percent of waste present in landfills today that can be recycled, the CPG industry was poised for responsible reuse and recycling to propel the world towards eradicating overconsumption and waste.

Some of the world’s largest CPGs — Procter & Gamble, Unilever, Nestlé, PepsiCo, Danone, Mars Petcare, Mondelēz International -- are partnering on an innovative solution to limit future waste. They are working with TerraCycle on a project known as Loop, which offers consumers an alternative to recycling and a new way to shop, for about 300 items and counting  — from Tide detergent to Pantene shampoo, Häagen-Dazs ice cream to Crest mouthwash — all in reusable packaging. After using the products, customers put the empty containers in a Loop tote on their doorstep. The containers are then picked up by a delivery service, cleaned and refilled, and shipped out to consumers again.

Hear first hand from Szaky about the Loop program rollout in the US and abroad, and how Loop aspires to be an engine for brands to catapult this new model of packaging, as well as an engine for retailers to embed the offering into e-commerce as well as physical stores.