Omnichannel Experience Track: Owning Online Merchandising Innovation, How Hasbro Embraced New Technology to Win the Holiday
Date & Time
Thursday, May 16, 2019, 10:00 AM - 10:30 AM
The closing of Toys "R" Us inspired toy companies to find new, innovative ways to connect with shoppers in an engaging way. find out how the Hasbro Walmart team partnered with a retail technology company to develop and deploy their own Toy Shop designed to enable list building, list sharing and conversion - all in one place. Find out how this idea went from concept to implementation while learning how you can also embrace technology to develop your ideal shopping experience.
In this session, attendees will learn how to:
- Design and build the ideal and most impactful shopping experience.
- Build, share and convert in one place.
- Develop a plan from concept to implementation.