Mars, Inc. is in the process of equipping its associates with the “digital armor” they need to move 100 times faster, allowing them to work more efficiently, avoid technical risks and pursue new growth opportunities. In this fast-paced session, Dadlani will outline the user-centric approach Mars is employing to drive this digital transformation and the ways in which master data, analytics, artificial intelligence and other next-generation technologies are already creating value for the company’s business segments.