A marketer with over a decade of experience in online advertisement working for companies such as Criteo and Yahoo. More recently working on the Brand/CPG side, it’s my role to make sure that every marketing dollar is spent in the most effective way, based on actionable insights from collected data. With the majority of my professional experience working in ad tech platforms, I had the chance to partner with R&D and Product teams to develop creative end-to-end solutions and put new ad products on the market with successful launches.