Jennifer Silverberg is the CEO of SmartCommerce, where she works with an international team to help major CPG brands own and drive their customers’ buying experience.

Jennifer has over 30 years of experience working with major CPG and other brands in senior marketing and leadership positions in companies ranging from startup to Fortune 50. Prior to founding SmartCommerce, Jennifer led Marketing at Channel Intelligence, one of the world’s leading commerce technology partners that was acquired by Google in 2013.

Jennifer is a lifetime consumer behavior voyeur, founder of Eat Yourself Well (a health and wellness foodie site that has gained over 500,000 followers on Facebook) and loves nothing more than exploring the world with her two adult kids.