With the rapid growth and evolution of e-commerce, it can seem intimidating to brands who are used to working more with physical retailers.  So how do we do this in the e-commerce world?  Our panel discussion will show how working with e-commerce and omnichannel retailers by focusing on their shoppers and collaborative ways of working is the key to mutual growth.

• Understand the importance of great knowledge of e-commerce and omnichannel in unlocking growth
• Discover the opportunities for innovation, activation and longer-term strategy a collaborative approach to eCommerce represents
• Be able to ask the panel questions as part of an open Q&A session at the end of the discussion