Today’s retail environment is explosive, unpredictable and exciting. 
New players have entered the market. Emerging channels and technologies are challenging marketers to find new ways to think about their products and meet the needs of the shopper. 
Navigating this landscape can be overwhelming and exciting.
The P2PSummit, is all about you. The collaborators, the innovation seekers, the passionate pioneers and the visionaries. 
Join us and find your place as we re-imagine the future of commerce. 
Collaboration Curator
Partnership - Collaboration - Activation - Teamwork 
You know that a seamless shopper experience is built on a solid relationship between brand and retailer.
You weave a spider web of efficiency and innovation across departments, job funtions and companies to optimize team strengths and evolve client partnerships. 
Innovation Seeker
Technology - Trends -
You're a pioneer who fearlessly navigates the new frontier of retail uncertainty. You blaze ahead through an unpredictable and intangible territory, bulldozing a path for the rest of the industry to follow.
Measurement Maven
Insights - Research - Data - Psychology - Shopper Behavior
You love delving into data and translating it into actionable insights that drive growth. 
Lucky for you, today's retail landscape is rich with shopper data. You can leverage your hypothesis-driven analysis to execute applications and effective storytelling. 
Virtual Virtuoso
E-commerce - Digital -
Social Media
You have a natural curiosity, you're excited about what the world of technology has to offer.
You explore both consumer and technological trends and dare to see connections that most wouldn't fathom. 
Shopper Marketing Summit Speaker
Gold Standard Content
Shopper Marketing Summit Networking
Face-to-Face Connections
Experience P2PSummit
We invite the passionate pioneers, the collaborators, the tireless innovators and the visionaries to find out what lies ahead on the path to purchase.
Inspiring Industry Leaders
Shopper Marketing Summit Attendees
Main Stage Keynotes from:
Wendy Liebmann_WSL
Adam Holyk_Walgreens
Nicky Jacskon_Range Me
Jamie Kieffer_Edelman
Rachael Vegas_Brandless
Ashley McCollum_Buzzfeed_Tasty
Art Sebastian_Meijer
Betsy Vankula_Google

Eight Tracks of Focused Content. Build the Agenda that Fits You.

Get smart at the
Seminar Stage
Increase engagement at the
Seminar Stage
Dive in at the 
Seminar Stage
Get social at the
Seminar Stage
Streamline your process at the
Best Practices
Seminar Stage
Alexa... sign me up for the
Future Commerce
Seminar Stage
Jump start your plans at the
Seminar Stage
Tap into new strategies at the
Seminar Stage
Home of the Shopper Marketing Celebration
One of the core tenets of the Path to Purchase Institute is recognition.
We believe it's our duty to identify individuals and companies that are successfully leading the direction on the path to purchase. 
Each year Effie Worldwide, in partnership with the Path to Purchase Institute, presents the winners of the Shopper Marketing Effie Awards. This prestigious award is given to integrated campaigns that best demonstrate how they effectively solve shopper marketing challenges, connect with shoppers and influence behavior along the path to purchase. 
Effie Awards and Shopper Marketing Hall of Fame
They will be presented in conjunction with the25th annual Shopper Marketing Magazine's Hall of Fame honors. From the work they produce to their daily business practices, these three deserving inductees represent the very best of the industry. They foster best practices and demonstrate a supreme understanding of all marketing efforts along the path to purchase.

One Day Symposium: Succeeding in the Age of Amazon

Does your team know how to build the perfect PDP? 
Can you deliver ROI with AMS & AAP? 
Can you unlock the 'code' for crushing it on Amazon? 
Brands and retailers need to carve out strategies that are as unique as their businesses in order to drive growth and success.
This half-day symposium offers an opportunity to tap into critical elements of succeeding in an age of Amazon. 
Defy. Pricing. Gravity.
Built to Deliver an Innovative Experience
To successfully navigate the retail industry’s disruptive landscape, we must disrupt our very own mindset—evolving in the way we think and learn. This year's P2PSummit is re-imagined to include a variety of inspirational learning moments.
Visit the main
stage to hear macro trends that are transforming the industry and your shoppers.
Case Studies
Listen to in-depth case studies and generate specific strategies to support your programs.
Collaborative Sessions
Hear engaging panel discussions covering the future of retail.
Spotlight Sessions
Learn from powerful, 30-minute presetations with key takeaways.
Take a deep dive into succeeding in the age of Amazon.
Meet & Greets
Connect with and learn from peers & influencers during one-on-one conversations.
Path to Purchase Logo
Only P2PSummit is backed by the member community of the Path to Purchase Institute, the most trusted and reliable source for connected thought-leaders and facilitating the sharing of industry insights. 
Supported by Retail Media
Shopper Marketing logo
Consumer Goods Technology logo
Progressive Grocer logo
Retail Leader logo
Store Brands logo
Convenience Store News logo
Canadian Grocer
Retail Info Systems News Logo
Gourmet Retailer Logo
Sponsored By: